I am excited to share that our portfolio company Ratio has closed a $15.8M financing round alongside $100M in lending capacity to scale its BNPL business for B2B software vendors. The round was led by Streamlined Ventures, with participation from Honeystone Ventures, Cervin Ventures, and 8-bit Capital.
We first invested in Ratio last year at Seed, and are proud to continue supporting the company as it builds the next generation of revenue infrastructure for B2B companies.
Ratio is tackling one of the most persistent friction points in B2B software sales: the mismatch between how buyers want to pay and how vendors need to collect cash. Buyers increasingly prefer flexible installment payments, while vendors typically need upfront cash to support revenue recognition, working capital, and sales efficiency. The traditional workaround has been to offer discounts in exchange for upfront payment, but those discounts are often arbitrary, decided manually by relationship managers, and rarely account for the true implied cost of financing.
This is where Ratio comes in. The company provides a fully integrated Buy Now Pay Later and Quote-to-Cash platform embedded directly within CRM systems, enabling vendors to manage the entire deal workflow in one place, from pricing and contracting to approvals and invoicing. By combining financing infrastructure with quote-to-cash automation, Ratio allows vendors to offer flexible payment terms tailored to each buyer’s risk profile while improving close rates, reducing unnecessary discounting, and increasing revenue uplift.
Ratio is not just a financing layer. It is a full-stack SaaS platform designed to modernize the entire quote-to-cash process. The platform analyzes more than 1,000 data points across each buyer-seller combination and uses risk-based pricing models to dynamically optimize deal terms. This allows vendors to replace broad, manual discounting with data-driven financing and pricing decisions that better reflect buyer risk, repayment behavior, and transaction context.
The company is also building a proprietary dataset from thousands of SaaS transactions, capturing pricing structures, discounting patterns, financing terms, and repayment outcomes. This data powers Ratio’s dynamic deal optimization engine, which can suggest optimal discounts, adapt pricing based on buyer profiles, and learn repayment trends across customer segments.
The results are already compelling. Customers using Ratio are seeing 30% higher close rates, 25% higher ACV, and a 25% reduction in bad debt. Looking ahead, Ratio is expanding its platform with AI agents designed to automate manual sales and finance workflows, from responding to buyer inquiries to executing follow-ups, helping sales teams reduce friction and close more deals faster. The opportunity is significant for Ratio as B2B companies look for better ways to combine flexible payments, revenue acceleration, and quote-to-cash automation in one integrated platform.
We are excited to support Ratio as they scale their BNPL and revenue infrastructure platform for the next generation of B2B software companies.